Benjamin SOUVIRAA started his career in 2009, becoming, at 23 one of the youngest campground managers in France. He earned two master’s degrees, one in management in 2010 (Tours, FR), and one in tourism marketing in 2014 (Chambery FR) and is currently enrolled in a doctoral program. Founded in 1998 and Ecolabel-certified since 2009, the Espace Blue Océan is the result of the determination of one local guy in the deep southwest of France who fought against the construction and property boom on the Atlantic coast. The main project of the campsite is to make customers the actors of their holidays. Since 2015, Benjamin has been leading the Ecolabel-Club of the South West region (France) with the perspective to help promote this label and imprint it in tourists’ minds.